The Blue Water Area Convention and Visitors Bureau (CVB) has unveiled its first Five-Year Strategic Plan to boost tourism in Michigan’s Thumbcoast. The plan, developed from surveys and feedback from local residents and stakeholders, outlines goals for marketing, destination growth, and advocacy. Key strategies include improving branding, targeting specific traveler groups, and enhancing digital and social media outreach. The CVB also plans to focus on community relations and better measuring its success. An executive summary is available on their website.

Reporting for WGRT – JP bZet

A fire heavily damaged the Croswell Car Wash early Tuesday morning, with no injuries reported. The fire broke out around 2 a.m. on East State Street, quickly engulfing the building and spreading through the roof. Firefighters worked fast using aerial trucks and attack lines to fight the flames. Despite the roof collapsing, the blaze was under control by 3:51 a.m. Emergency services from Croswell Police, Sanilac County Sheriff, and EMS assisted at the scene. The cause of the fire is still under investigation.

Reporting for WGRT – JP bZet

The YMCA of the Blue Water Area is hosting its annual Healthy Kids Day on Saturday, April 26th, from 10 a.m. to 4 p.m. in Port Huron. This free event will offer a variety of fun activities, including gym games, community vendors, face painting, crafts, and a pool party. Sponsored by Extra Credit Union locally and Peanuts nationally, the event aims to help St. Clair County families kick off a safe, healthy, and active summer. CEO Josh Chapman emphasizes the importance of staying active both physically and mentally.

Reporting for WGRT – JP bZet

The Michigan Department of Transportation is investing $2.1 million to upgrade the Allen Road bridge over I-69 in Kimball Township. Starting Monday, crews will replace the deck, repair beams, and update the structure with a new concrete coating. The project, expected to finish by July, will create 20 jobs. During construction, Allen Road will be closed at I-69, with detours via Lapeer, Range, and Griswold Roads. There will also be intermittent lane closures on I-69, including weekend closures to ensure safety for both workers and drivers.

Reporting for WGRT – JP bZet

Two ice fishermen were rescued from Saginaw Bay near Sebewaing Township on Monday after falling into waist-deep water. A third fisherman called for help around noon when he noticed the pair struggling to climb back onto the ice. Fire and Police deemed the ice too dangerous for a direct rescue, so the Huron County Sheriff’s airboat was deployed. Within 50 minutes, the men were safely aboard the airboat and transported to shore for medical treatment. Authorities warn all fishermen to stay off the ice.

Reporting for WGRT – JP bZet

Mackinac Bridge drivers should prepare for lane closures as a major repaving project resumes this spring. Starting March 24th, southbound lanes will be closed for repairs, with traffic shifted to the northbound side. The project, which includes joint replacements and limited repaving, aims to finish before Memorial Day to minimize disruption. Wide-load vehicles face restrictions and must arrange crossings in advance. The bridge authority urges drivers to plan for delays or choose off-peak times to avoid traffic jams during the ongoing work.

Reporting for WGRT – JP bZet